Academics
Arts Entertainment & Media Management
Degree Requirements
Arts Entertainment & Media Management
Level I Required Courses: 8/ 8
Course Title Credits Grade
28-1110 Introduction to Management 3 C-
28-2170 Managerial Economics 3 C-
28-1115 Introduction to Marketing the 3 C-
28-2110 Accounting I 4 C-
28-2111 Legal Aspects Arts and 3 C-
28-2115 Computer Uses for Managers 3 C-
28-2120 Writing for Managers* 3 C-
28-3110 Finance 3 C-
Students must choose 6 credit hours (2 courses) from the following list.
Level II Choices Courses: 2/ 2
Course Title Credits Grade
28-2150 Topics:Organizational Behavior 3 C-
28-2160 Labor Relations for the Arts 3 C-
28-2165 Managing Human Resources 3 C-
28-2250 Investments 3 C-
28-2610 E-Business I 3 C-
28-3120 Accounting II 3 C-
28-3130 Arts Entrepreneurship I 3 C-
28-3135 Strategic Management 3 C-
28-4123 Arts Management Experiential 3 C-
28-4125 Ethics & Business of Arts 3 C-
28-4155 Investment Portfolio 3 C-
28-4511 Building Leadership Skills 3 C-
Concentration Required Courses: 1/ 1
Course Title Credits Grade
28-4610 The Business of Broadcasting 3 C-
Students must complete 12 additional credit hours within the
Marketing/Sales/Distribution/Aquisition track.
Level III Choices
Mrktng/Sales/Distrib/Aqu Courses: 3/ 5
Course Title Credits Grade
*Strongly recommended.
28-4670 Decision Makers in Media 3 C-
OR 1 of the following:
40-3227 Decision Makers in Media* 3
41-3107 Radio Marketing & Promotion* 3 C-
28-4630 Motion Picture Marketing* 3 C-
41-3100 Radio Sales* 3 C-
54-2605 Advertising Copywriting II* 3 C-
54-2901 Selling and Buying Media* 3 C-
28-4635 Business of the Film Industry* 3 C-
54-1701 Public Relations Writing I 3 C-
28-2610 E-Business I 3 C-
Students must complete 6 credit hours of Context coursework for the Media
Management concentration.
Context Media Mgmnt Courses: 2/ 2
Course Title Credits Grade
28-4330 Comparative Cultural Policy 3 C-
28-4125 Ethics & Business of Arts 3 C-
24-2803 Culture, Race and Media* 3 C-
40-1101 The History of Television 3 C-
24-1500 History of Cinema* 3 C-
24-1510 Aesthetics of Cinema* 3 C-
40-3101 Television and Society* 3 C-
40-1103 Aesthetics and Storytelling 3 C-
40-2100 Television Arts: Writing* 3 C-
54-3670 Semiotics for Creators of 3 C-
53-1010 Introduction to Journalism 3 C-
50-2302 U.S. Constitution: Limiting 3 C-
50-7101 C-
Students must complete 6 credit hours of Practice coursework for the Media
Management concentration.
Practice Media Mgmnt Courses: 2/ 2
Course Title Credits Grade
28-4410 The Press, Consumers, and the 3 C-
40-2201 The Television Producer* 3 C-
40-1302 Television Arts: Production 4 C-
40-3220 Programming & Station 3 C-
24-1101 Film & Video Sound* 4 C-
53-3210 Magazine Editing* 3 C-
26-1000 Animation I* 4 C-
24-1200 Lighting I* 4 C-
24-3200 Lighting II* 4 C-
54-2901 Selling and Buying Media* 3 C-
54-3601 Copywriting & Popular Culture 3 C-
24-1710 Scrnwriting I: Writing the 3 C-
24-2710 Screenwriting II: The Feature 3 C-
31-1200 Acting I: Basic Skills 3 C-
35-2310 Media Publishing* 3 C-
Internship Courses: 1/ 1
Course Title Credits Grade
See your Internship Coordinator to select and register for your internship. You
must have a cumulative gpa of 3.0 or higher and you must have completed a
minimum of 60 total credit hours to register for internship.
28-3188 Internship: Management 1 C-
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