Academics
Course Descriptions
Course Description: Truth and Beauty: Covering the Cosmetics Industry
53-2035J
This course offers prospective journalists a multi-dimensional look at the billion dollar personal care Industry, focusing on the science and marketing behind these products. Students will meet and interview cosmetic scientists, entrepreneurs, beauty bloggers and editors, b-to-b editors, manufacturers, representatives, retailers, makeup artists and publicists to identify news sources, topics and continuing controversies in this field. The object is to better understand these perspectives and integrate them into informative, multi-sourced, substantive reporting, which will be captured in the students' blogging assignments.
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