28-4667
This course provides students with an introduction to issues of concern to managers in the information age. Topics include understanding new media and its implications for the future of the arts and entertainment. The music business has changed to accommodate the internet and MP3, many publications have developed online interactive editions, and the Web sites of some fashion retailers let you "see" how their clothes look on you. Class examines these developments and their implications for managers.
Course descriptions are stored in OASIS and are maintained by the Associate Dean for each School.
